BWS
COOLER
UI | UX | MOTION
Widget Screen
Home Screen
Swipe Game Screen
Post Game Results Screen
Wallet Screen
Coin Redemption Screen
The BWS Cooler app employs a scratch and swipe game mechanic to give users a chance to win grand prizes, instant win coupons and BWS coins they can use to purchase products online and in-store.
I’ve been involved in the campaign for 4 years in a row - iterating on visual design and enhancing app features to optimise the game experience whilst increasing revenue and prize redemption.